Design genius of video games explored in major Victoria & Albert Museum show

A giant screen showing mesmerising landscapes from the hit video game “Journey” greets visitors to a major London show celebrating the industry’s trailblazing fusion of technical genius and artistic vision. The exhibition at London’s iconic Victoria and Albert Museum attempts to demystify the design process behind one of the world’s most popular entertainment industries, focussing on the artistic contribution of games made after the creative explosion of the mid-2000s. The show’s mantra, according to V and A chief Tristram Hunt is “operas made out of bridges” — a phrase coined by US gaming expert Frank Lantz’s to describe the multi-faceted nature of making a video game. The industry is a “fusion of art, craft, literature, cinema, fashion and music,” Hunt said at the press opening, calling it “strikingly innovative, uniquely creative and commercially succesful.